What is negative space in graphic design

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 In graphic design, space refers to the area around, between, and within elements. It helps create balance, focus, and readability. There are two main types:

1. Positive Space

This area is occupied by the main elements (text, images, shapes, etc.). It’s what draws attention.

2. Negative Space (White Space)

This is the empty area around and between design elements. It helps improve clarity, readability, and visual appeal.

Uses of Space in Design:

  • Creating Focus: Space helps direct attention to key elements.
  • Improving Readability: More space around text makes it easier to read.
  • Adding Elegance & Simplicity: Minimalist designs use space effectively.
  • Visual Hierarchy: Space can guide the viewer’s eye naturally through a design.

A good example of space in design is Apple’s clean, minimalist branding, which uses lots of white space to keep focus on the product.

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